Basic Social Media Content Improvement

Service Description

The Content Enhancement Service is designed to elevate individuals or businesses' social media presence through structured learning experiences, targeting skills related to content creation, optimization, and growth. The service offers three tiers—Beginner, Intermediate, and Advanced—with each level progressively building on knowledge to empower users with the tools they need to thrive in the ever-changing social media landscape. Each tier requires a minimum booking of three classes (3 hours of instruction per class), but more classes can be added to cover additional topics or provide deeper dives into certain areas. This tier is ideal for individuals new to social media or those who have been using it casually but want to improve their professional or personal presence. The focus is on mastering basic tools, content creation, and understanding platform mechanics. Class 1: Platform Basics & Audience Understanding Goal: Provide a strong foundation on popular platforms (Instagram, Facebook, TikTok, LinkedIn). Key Learning Points: Setting up and optimizing profiles for maximum visibility. Overview of platform algorithms: how they work, what to focus on. Identifying target audience: Who are you trying to reach? How do you find and understand them? Introduction to basic metrics (likes, shares, comments, followers) and why they matter. Class 2: Basic Content Creation & Consistency Goal: Help students begin creating content that resonates with their audience. Key Learning Points: Introduction to mobile-friendly photo/video editing apps (Canva, CapCut, InShot). Simple photography and videography tips using smartphones. Developing a consistent posting schedule and why consistency matters. Overview of types of content: photos, videos, stories, and live sessions. Class 3: Introduction to Engagement & Interaction Goal: Understand the importance of community engagement for growth. Key Learning Points: How to respond to comments, DMs, and interact with followers to build relationships. Engaging with other creators or businesses: tagging, collaborations, and shout-outs. Running basic polls, Q&A, and interactive stories to boost engagement. Analyzing basic insights on engagement to improve future posts.